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Mahalo

About Mahalo1

Mahalo is a human-powered search engine dedicated to help people easily find information and resources they can trust. Mahalo launched in public alpha in May of 2007, added the freelance-fueled Mahalo Greenhouse in June and graduated to public beta in October of that year.

Fast Facts

  1. Launched: May 30, 2007
  2. Headquarters in Santa Monica, California
  3. Core: Customized MediaWiki platform
  4. CEO: Jason Calacanis
  5. CTO: Mark Jeffrey
  6. COO: Elliot Cook
  7. Terms of Service
  8. Privacy Policy
  9. Site uses the Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License
  10. Mahalo means “thank you” in Hawaiian
  11. The official blog spotlights highlights from Mahalo.com
  12. Mahalo Daily video podcast hosted by Leah D’Emilio and Lon Harris

How Mahalo Works

Mahalo employs guides that curate search results and manage remote Greenhouse workers from its offices in Santa Monica, California. The public actively participates in building content by suggesting links, creating user-generated “stubs” (short search results pages), and building pages for pay in the Mahalo Greenhouse.

User Participation

Mahalo encourages user participation through its Firefox add-on Mahalo Share, which facilitates link suggestion, auto-creation of user-generated stubs, and posts to a number of social bookmarking networks. Mahalo Social encourages users to post their links and find other members with similar interests, and every search results page includes a user discussion board. Mahalo also directly engages the public through dedicated Twitter, UStream and YouTube channels.

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  1. Content…erm…borrowed from the Guide Note on http://www.mahalo.com/Mahalo [back]

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